While it’s never unusual for Hollywood’s biggest names to make cameos in Super Bowl commercials, this year there seems to be a flood of A-listers nabbing the primetime spots, which have been going for an estimated $5.5 million for just 30 seconds of airtime.
The year 2020 was like no other in recent history due to the COVID-19 pandemic. And there’s been a notable shift in celebrities seeking out commercial spots, partly because big projects have been put on hold and celebs are more willing to film from their own homes while still pocketing a sizable paycheck.
Big-name brands took advantage of the star-studded talent pool for Super Bowl LV, hiring famed athletes Serena Williams, Eli and Peyton Manning; sitcom characters Seinfeld’s Jason Alexander and The Office’s Leslie David Baker; musicians Lenny Kravitz, Dolly Parton, and Cardi B; actors Michael B. Jordan, Matthew McConaughey, and Amy Schumer.
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Originally published at https://www.thedailybeast.com/2021-super-bowl-ads-featured-timothee-chalamet-dolly-parton-and-more-celebs-cashing-in?source=articles&via=rss on .
